Will Bailey is from birmingham and had two careers before this one. he made fidget house as twocker alongside alex calver, then put out dutch house and moombahton under his own name, and only landed on low steppa after a spell in los angeles.

the turn came in 2013 with a bootleg of route 94's My Love that spread fast on soundcloud, and the same year he started Simma Black. the label's second catalogue number, the Lowdown EP, went out on 6 may 2013.

simma black grew a sublabel, Simma Red, and became a step up for other producers. Kyle Watson built early recognition on simma black releases. bailey later added Low Trax Records, which he set up as a home for underground house from newer names.

Music brings people together like nothing else in the world.

low steppa to magnetic magazine, 12 february 2024

the record that carries furthest is Runnin' with kelli-leigh, out on armada deep on 22 february 2016. after it came Dig Deep with saison on defected's dftd imprint on 25 march 2022, a remix of todd edwards' God Will Be There for defected on 1 november 2023, and Got The Funk with capri on defected on 28 november 2025.

summer 2026 is dense and it is mostly defected. he plays chinois in ibiza on 6 and 27 august 2026, the 33 in hong kong on 20 august 2026 and savaya in bali on 21 august 2026. after that comes defected malta between 1 and 5 october 2026, and on 21 october 2026 he plays madam at the a'dam toren in amsterdam for amsterdam dance event, on the same bill as David Penn.